Is it a Good Idea to Write a Book? Yes! Writing a nonfiction book is a smart move whether you're a yoga teacher, an herbalist, psychologist, doctor or any type of health and wellness expert. You can share what you know with a wider audience, establish yourself as a thought leader, make an impact and grow your brand. You Can Use Your Book: •To help readers transform their lives in a positive way. •To educate your clients or patients about your method, plan or program. Instead of giving each one handwritten instructions, you can give them a complete approach from A to Z. •To land interview requests about your subject matter whether it’s for print, radio, the internet, podcasts or TV. This further establishes you as an expert and builds your presence as a thought leader. •To supersize your content. You can use and repurpose book content for speeches, blog posts, articles, newsletters, in person and on-line courses. • To help you land speaking gigs. Defining who you are, what you do and what you believe in through your book makes it easier for people to find and book you. •To give in-person workshops in your hometown, at universities, associations, green companies, organizations. Bonus you can sell your book to participants too. •To book consulting gigs with people or organizations who want to know what you know and learn what you have to teach them. Maybe you can teach Buddhist stress reduction techniques or mindfulness meditation to accountants or lawyers or business people. •And of course, The Big Kahuna: To get booked for a Ted Talk and boost your visibility, way, way up!